Tag Archive | "real estate marketing"
FEAR
In a previous article, I wrote about “The 50th Law” by 50 Cent and Robert Greene. It’s a good book with many lessons for those of us in sales – especially real estate sales. For this article I thought I would share a little more from the book about fear. The reason I decided to [...]
Continue reading...How to Add Value & Become Irreplaceable
Wednesday, February 2, 2011
A few weeks ago, I had coffee with a new agent here in our area. She said she was having trouble getting investors to stay loyal to her. She asked me if it was best to have everyone sign an exclusive representation agreement. Here was my reply: “It won’t hurt, but it’s not your best [...]
Continue reading...The Curse of Sameness
Wednesday, September 1, 2010
Have you ever been to a Trader Joe’s store? You owe it yourself to get to one, and not just for the grocery chain’s foods. For the business lesson. Maybe you don’t have a Trader Joe’s near your house. There are, after all, less than 350 stores in only about half the U.S. states, part [...]
Continue reading...In Depth Study of a Great Marketer – Going Fishing With Gus!
Monday, August 23, 2010
This fisherman knows a lot about how to catch customers. This article includes a detailed study of how he captures customers for his charter fishing business with lessons you can use to get new customers for your business.
Continue reading...How to Double-End More Sales
Friday, January 15, 2010
Photo from h.koppdelaney One of the easiest ways to double-end more sales and dramatically increase your commission income is to have synergy throughout your business. The definition of synergy is: The interaction of two or more agents or forces so that their combined effect is greater than the sum of their individual effects. Synergy is [...]
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Monday, May 9, 2011
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