I installed SumoMe on one of my websites as a marketing test. SumoMe is free software you can use to collect email addresses from prospects visiting your website. Since installing this
(This video is by Casey Neistat. Simply put, he rocks. You should STUDY his videos. You can find them on YouTube.) One of my friends owns a cool hair salon in
Back in 2014 I wrote an article titled, "Rethinking the Monthly Newsletter", where I challenged the concept of the monthly newsletter. In a nutshell, I suggested creating a new "content"